#36 Building A Brand While Raising Kids with Maddy Fero of Little Rad Things
In this episode of The Blissful Mompreneur Podcast, we sit down with Maddy Fero, the founder of Little Rad Things, a kids’ clothing brand known for its ethically sourced, vintage-inspired apparel. Maddy’s journey into children’s fashion began in 2020, when she taught herself to sew as a creative outlet during the pandemic. By 2021, she had launched Little Rad Things, which now serves over 30,000 parents who share her passion for quality, ethics, and capturing childhood’s radical moments.
Maddy takes us through her transition from a NASCAR spokesmodel to an entrepreneur balancing motherhood with building a successful, sustainable business. In our conversation, we’ll uncover her approach to navigating the challenges of scaling her brand while staying true to her values, her decision to move toward American-made production by 2025, and the systems she has implemented to keep her business running smoothly.
Tune in to discover Maddy’s insights on crafting a brand that stands out, how she balances her personal passions with entrepreneurial demands, and the valuable lessons she’s learned along the way. This episode is a must-listen for any mompreneur looking for inspiration on combining family values, high-quality products, and a commitment to positive change in business.
Today you will hear about:
- 2:03: Starting Little Rad Things
- 6:06: Balancing Motherhood with Entrepreneurship
- 16:39: Handling Product Errors with Transparency
- 21:03: Building an Audience of 80,000 on Instagram
- 28:41: Advice for Mompreneurs
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